Data show that in nearly all industries, from legal and medical professionals to information technology, errors and inaccuracy are widespread.
Semiotics as a basis for reducing the rate of errors and inaccuracies and improving the marketing of products, services, and brands is rapidly growing.
The Power of Perspective
Semiotics is the study, management, and development of codes, clues, symptoms, and signs. All professions, businesses, or agencies can only be successful to the extent that they control these signs and symbols. Formal semiotic training allows companies to control the codes instead of the codes the company.
If semiotics is the study of signs, texts, and codes, including evidence, clues, and threats, then, when you think of INT3RP INC. think: a staff of real Robert Langdons or Sherlock Holmes’ (of real symbologists, that is, or, in our case, real semioticians) at your service!